RIDEMTBDAY is a cooperative of decentralized events that take place around the globe with mountain bike brands, media, professionals, retailers, parks and local riders everywhere showing their love and support for the sport of mountain biking by holding group rides, fundraisers, races and demos on the same day every year.
Join a ride, create your own group ride or just go ride and celebrate mountain bikes. Tag your photos and videos with #RideMTBDay @ridemtbday and GO RIDE!
PRESSER: ON JULY 20, FOX RACING WILL AGAIN JOIN MOUNTAIN BIKERS AROUND THE WORLD IN THE SECOND ANNUAL HOLIDAY FOR MOUNTAIN BIKING.
The global leader in MX and MTB gear and apparel announced its continued support for the annual holiday of mountain biking formally known as “International Ride Mountain Bike Day”. Globally recognized as #RIDEMTBDAY, the movement is composed of decentralized, community-based events that take place around the globe with mountain bike brands, media, professionals, retailers, parks and local riders everywhere, with everyone showing their love and support for the sport of mountain biking by holding group rides, fundraisers, races and demos on JULY 20 –EVERY YEAR.
With promotion and support from a number of Mountain Bike brands, advocacy groups and athletes, the first annual #RIDEMTBDAY in 2018 included participants from over 40 countries and created tens of thousands of social media hashtags and impressions. Most importantly, it gave mountain bikers an excuse to get out and ride together all over the world.
For 2019, we plan to take #RIDEMTBDAY to the next level by helping promote the day with even more industry partners around the world. Fox will be supporting a number of events globally and promoting the fact that #RIDEMTBDAY doesn’t belong to any one person or group. If you’re a mountain biker it belongs to you, so please join us in recognizing and celebrating the “Official Holiday of Mountain Biking” JULY 20 – INTERNATIONAL RIDE MTB DAY.
For more information and to promote your own #RIDEMTBDAY event, follow International Ride MTB Day on Instagram: @ridemtbday and www.ridemtbday.com
About Fox Racing: For over four decades, Fox Racing has been the global leader in motocross and mountain biking gear and apparel. Fox outfits the world’s best athletes and enthusiasts with products that combine innovation and style, rooted in the brand’s original competitive motocross spirit. The company is based in Irvine, California, with offices, retail stores, ambassadors and athletes all around the world.