Titan Racing and Ford Join Forces for 2026 | Presser
News just in from a very chuffed crew at Titan Racing is of a new partnership with Ford to provide support to their race programs. Here’s the official release:
Titan Racing and Ford Announce Strategic Partnership for the 2026 Season
Titan Racing, South Africa’s premier high-performance bicycle manufacturer, is proud to announce a strategic partnership with the Ford Dealer Network in South Africa for 2026, uniting two iconic brands driven by innovation, performance, and a shared passion for pushing boundaries.
The Ford Dealer Network in South Africa will become the official vehicle partner of Titan Racing, providing support across events, brand activations, media, and team operations. The partnership reflects a shared commitment to performance under demanding conditions, whether on rugged trails, open roads, or challenging race environments.
This partnership unites Titan Racing’s world-class expertise in bicycles and cycling accessories with Ford’s legacy of engineering excellence, durability, and adventure. Together, the collaboration will form the backbone of Titan Racing’s support of top-tier racing, athlete development, and the growth of cycling in South Africa.
“Titan Racing was built on innovation, grit, and performance,” said Iwan Kemp, Marketing Manager at Titan Racing. “Partnering with the Ford Dealer Network is a natural fit. Both brands understand what it means to perform at the highest level, to innovate with purpose, and to support athletes and teams who demand reliability and excellence.”
John Landey, Ford Dealer Network Advertising Chairman, echoed this sentiment: “Our Ford dealers across South Africa are excited to partner with a team as professional and passionate as Titan Racing. We see the same drive and determination in these athletes that we see in our customers every day, people who refuse to settle and are always ready for the next challenge. This partnership makes perfect sense, and we’re proud to support their journey.”
The partnership will be visible across events in the Western Cape and beyond, including team activations and select consumer-facing initiatives. As Titan Racing continues to expand its presence in elite racing, the collaboration with the Ford Dealer Network marks a significant milestone in strengthening the support structures that enable success at the highest level.
Follow Ford South Africa and Titan Racing here: Titan Racing: Instagram: @titanracingbikes TikTok: @titanracingbikes Facebook: facebook.com/TitanRacingBikes Ford South Africa: Instagram: @ford-south-africa Facebook: facebook.com/FordSouthAfrica LinkedIn: Ford Motor Company of Southern Africa //